Landmarketing Issue 23 - Autumn 2007
Welcome to Landmarketing Autumn 2007 - Inflatable Marketing Ideas You Can Use
Summer is usually a lazy time when school is out, things slow down and families take vacations. But this summer has been a tremendously busy one for us here at Landmark Creations. Now that fall has arrived, we've got exciting news on several fronts.
New Brochure - We've updated our brochure with new projects and information. We'd be delighted to send you one. Simply request it online and we'll get it right out.
2008 Discover Great Landmarks Calendar - We're getting closer by the day to finishing the new 2008 calendars. Be the first in your office to have one! Pre-order today and we'll ship yours hot off the presses.
And … drum roll please…
New Landmark Creations Website - After countless hours of personal toiling and sacrifice, I'm proud and pleased (and relieved!) to announce the publication of our new website! An updated design accompanied by easier-to-use functionality and expanded information will mean a better experience for you.
Whew! That's a lot as it is, but there's still more. I've got case studies for you and a new free guide to help you effectively buy and use inflatables.
Let's get to it!
Case Studies: Creative Ways Our Customers Are Using Custom Inflatables
RE/MAX Celebrates 30 Years Using Inflatable Advertising Balloons
When Re/Max wanted to celebrate their 30th anniversary, they hired Corporate Balloons, an agency specializing in hot and cold-air balloon programs. They also booked the elite Chicago Navy Pier Ballroom with a breathtaking ceiling height of 80 feet. In order to decorate a facility of that stature, you have to have something that delivers a definite wow factor yet is still suitable for the occasion. Custom inflatables from Landmark Creations filled the bill.
University of Minnesota Inflatable Sports Tunnel Builds Excitement
Goldy the gopher was jumping for joy the day the University of Minnesota decided inflatable sports tunnels would be added to their lineup. No doubt, Goldy already knew how valuable inflatables are when it comes to building excitement and increasing fan support. That's one smart gopher!
Warriors Fans Can't Keep Their Seats When Players Burst Through Custom Inflatable Tunnel
The Waubonsie Valley Warriors are serious about football! So are their fans. So when they had the opportunity to buy custom inflatable tunnels they were excited. Sports inflatables offer some unique features other products don't. Custom designed, inflatable tunnels can take any shape and color you want. Naturally, the Warriors wanted something with an Indian motif. They decided on a headdress adorned in school colors.
"The Beast" Invades Youth Football Program
When football season hits, it's time to pull out all the stops when it comes to keeping team spirit high. For one youth football league, that meant unleashing The Beast on its teams and their families. The Beast is actually an inflatable tunnel created in the shape of a yellow cougar that players burst through as they run onto the field at home games. And boy has it had a positive impact on the program.
TIPS AND TRICKS - Reference Guide for Buying and Using Custom Inflatables
Want an easy reference guide for buying and using inflatables effectively? We've recently taken a "best of" selection of past LandMarketing articles and compiled them into a convenient users guide. Complete with questions to ask, checklists and charts, this manual is a quick-read you can print and keep on hand for future inflatables purchases. Download your free copy today!
Sincerely,
Stephanie Meacham
VP of Operations
What Others Say About Landmark Creations
"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."
- J. Doyle, Scenery First
"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."
- Sean Conway, Arch and Loop
“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”
- Amy Daugherty, California Coast Classic
"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."
- Missy Keiper, Avera McKennan Foundation
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
- Vaughan Cutillo, Montauk Brewing Company
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes