Inflatable Marketing Tents Increase Traffic & Engagement at Events

SKA Events Uses Custom Inflatables to Make Divas Happy

SKA Events (an event production company) needed a portable shelter to serve as a recognizable structure at the SHAPE Diva Dash 5K nationwide series of obstacle races. Their criteria included being large enough to house sponsor displays, prize giveaways and a lounge area.

SKA Events also wanted flexibility with the use of the shelter since each market for the Diva Dash was unique.

The answer? Custom inflatables! Marketing tents are fully customizable, can be constructed in any size and are easily brandable. At each of 10 locations across the country, women signed up for Diva Dash 5K races featuring fun, challenging and downright hilarious obstacles for ladies only. SKA Events made sure the custom marketing tent they commissioned could serve as a rallying point for race attendees.

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them," said April Lo, Producer with SKA Events. The tent served to increase foot traffic and interactions with sponsors at the races.

The tour is currently ongoing and crisscrossing its way around the U.S.

Featured in Landmarketing Issue 46

View More "Ad Agencies & Event Planners" Articles

Inflatable Santa Claus Character Helps Rental Company Stay Ahead of the Competition

Inflatable Pumpkin Tunnel Guests at Fall Events Across the Country

Inflatable Snow Globe Costumes Are A Hit At Rudolph's Holly Jolly™ Christmas Light Parade at Silver Dollar City, Branson, MO

Unique Cold-Air Inflatable Makes Debut at Charlotte Parade

What Others Say About Landmark Creations

"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"

- Laurie Henry, Trinity Science Solutions LLC

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.