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Custom Inflatable Horse Wows Minnesota Museum Visitors

custom inflatable Dala Horse in front of the American Swedish InstituteCustom Inflatable Replica Generates PR for Minneapolis Museum

Have you heard about Dala Horses? Named for Sweden's Dalarna province, these carved wooden figurines depict stout, brightly painted horses with colorful decorative trim. Originally designed as a children's toy, they've become a symbol of Sweden.

So, it's fitting that the Minneapolis-based American Swedish Institute should request an inflatable Dala Horse to highlight its ongoing exhibit, "extra/ordinary: the American Swedish Institute. At Play." 

 The Institute turned to St. Paul-based Split Rock Studios to create its art installation. And Split Rock, in turn, asked Landmark Creations to build the inflatable replica.

According to Split Rock Project Manager Niki Murray, "We were hoping for a showstopping piece that would closely resemble a real wooden Dala Horse."

Landmark delivered exactly that. The finished custom inflatable stands 22 feet high and 18.3 feet wide and weighs in at 134 pounds. Colored bright red – the classic Dala Horse hue – it's adorned with a traditional Scandinavian pattern.

The American Swedish Institute loved it. And so did the people at Split Rock Studios.

"The Dala Horse turned out beautifully," reports Murray. "It was a social media magnet and fit in with the rest of the exhibition perfectly."

Why did Split Rock choose Landmark Creations to craft the inflatable mascot? Says Murray, "Landmark is a trusted partner of ours. We wouldn't think of going anywhere else."


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What Others Say About Landmark Creations


“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

- David Parker, Pacific Road Runners Club

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM

"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."

- Sam Baker, Head Football Coach at Waconia High School