Giant Helium Balloon Helps Keith Loughlin’s Campaign for Re-election

Keith Loughlin Earns Re-election with the Help of a Giant Helium Balloon

When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.

Sure, small balloons were on hand when he and his team made public appearances, but that wasn’t all. The Loughlin Campaign drew attention to their tent using a giant helium sphere.

“We displayed our [inflatable] orange helium sphere at a street fair, at a campaign kickball fundraiser, and on top of the James Ward Mansion building in downtown Westfield, New Jersey, for a week prior to the election.On Election Day, we moved the sphere to fly over a residential neighborhood near a polling place. I was re-elected to the Westfield Town Council by a large margin. Thanks, Landmark!”

If you’re seeking election to an office, thinking out of the box might just get you there.

Featured in Landmarketing Issue 48

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What Others Say About Landmark Creations

"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."

- Oneyda Cuevas, Hope Through Grace, Inc.

"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events