Giant Inflatable Christmas Ornaments Increase Advertising Revenue for the Acropolis Center

DG Arquitectura, an interior design firm in the Dominican Republic, had a twofold purpose when they contacted Landmark Creations.

They wanted to add beautiful, bigger-than-life Christmas decorations to the Acropolis Center (a local mall) in Santo Domingo to increase holiday cheer.

They also wanted to generate some additional marketing revenue. It just so happens that giant inflatable balloons are perfect for both tasks!

Armed with an entire collection of Christmas ornaments in varying shapes and colors, DG set out to decorate the mall. Obviously, because of the beauty and size of these gorgeous advertising inflatables, they immediately attracted attention (the whole point, after all). By selling banners that attached to the ornaments, the firm was able to increase advertising sales while providing an excellent promotional opportunity. Merchants could place a message right in front of the hundreds of shoppers that passed through the mall each day.

How'd they make out, you ask. "We would love to add more elements next year!!!" With increased recognition for merchants, media coverage on TV, radio and in the newspapers and the additional revenue, what's not to love?

Featured in Landmarketing Issue 28

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What Others Say About Landmark Creations

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction

"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."

- W. Forrestal, Apex Sports Authority

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear