Custom Inflatable Mascot Draws Traffic to Mattress Store
Custom Inflatable Panda Stops Shoppers in Their Tracks
How do you catch the attention of busy shoppers in a bustling outdoor mall? With a giant panda!
Joshua Rigsby owns the ESC Mattress Center in Everett, Washington. The store's logo – a drowsy panda – is a big favorite with customers. So, Rigsby decided to replicate the panda as a giant inflatable mascot for display on the store's rooftop.
After considering several firms, Rigsby turned to Landmark Creations. And, with his guidance, Landmark's crack team built a realistic inflatable replica of ESC's plump panda, complete with star-studded nightcap.
Today the inflatable panda perches high atop the store. And, at 14 feet high by 15 feet wide, he certainly makes an impact. For added effect, he holds up a big sign emblazoned with the words, "SLEEP LIKE THE EXPERTS DO."
Why did Rigsby choose Landmark Creations to craft the inflatable replica? He says Landmark's workmanship "seemed like the best quality for the price."
Durability was key. Washington State weather can be harsh. According to Rigsby, the other companies' inflatables "seemed very cheap, like they wouldn't stand up to our winters." But Landmark's inflatables were obviously built to weather any storm. And that's what sealed the deal.
Featured in Landmarketing Issue 63
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What Others Say About Landmark Creations
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."
- Heidi Sammon, Minnesota Twins
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
- April Lo, SKA Events
"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."
- Karen Klevesahl, SMET Construction
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s
"It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."
- M. Kettler, Cabela's
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes













