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Cabela's Celebrates Pheasant Season with an Inflatable Wildlife Replica

Posted in Retail Industry Inflatables

Giant Inflatable Pheasant at Cabela's Retail Location

Cabela's Inflatable Wildlife Replica Tops Santa for Bringing in Sales

It happens every October.  Hunters converge on Mitchell, South Dakota for an event one local retailer says is bigger than Black Friday: the opening of pheasant season. 

For Cabela's, one of the world's most well-known outdoor recreation brands, the Pheasant Classic equates to a tan and blaze Christmas. 

Positioned just outside their store on Interstate 90, the giant inflatable replica overlooks passersby as they zip to and fro.  This 40-foot-tall, lifelike bird shows all its vibrant colors and captures attention, due to its size and visual interest.

This tradition brings friends and family members back to the area year after year. Cabela's hopes to grab its share of the revenue pumped into the local economy during the event.

"We used this inflatable [wildlife replica] to raise awareness of the pheasant opener Pheasant Classic event," explains Retail Marketing Events Manager, Matthew Kettler.  "It was a big success! Customers were stopping to take their pictures with the inflatable pheasant and it helped draw in interstate traffic."

We knew it would be a hit.  Giant inflatable replicas are a natural fit with retail promotions (and mobile marketing, and stage productions, and …).

Looking for more creative marketing ideas? Visit our online galleries!

Inflatable Wildlife & Animal Replicas  |  Inflatables for Retail Promotions

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

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