Wolf Inflatable Mascot Makes an Impact at Parades & Sports Events

Newly Merged School Gets a Bump in School Pride with a Custom Inflatable Mascot

North Caddo Elementary Middle School faces some exciting challenges. Formed by the merger of two local magnet schools, this Vivian, Louisiana school must forge its own unique identity... and elevate school spirit in the process.

That's where "Wolfie" comes in. Built by Landmark Creations, the giant inflatable sports a classic white T-shirt with the school's Wolfpack logo, and realistic wolf-like features.

According to Nicolas Cunningham, Caddo's assistant principal of administration, Wolfie's purpose is to "promote school spirit and school pride for our newly merged campus." To that end, says Cunningham, the school showcases the new inflatable mascot "at major school functions such as sports games, cheerleader [events], dance line, Back to School Night, Family Night, Homecoming etc."

Caddo's 850 students love Wolfie, and they've rallied around the giant inflatable at parades and school events. "[Wolfie] increased school pride and spirit," reports Cunningham, "and promoted a positive atmosphere on campus for our kids."

Why did Cunningham choose Landmark to create the inflatable mascot? He saw Landmark's advertising, he says, and he was impressed with the firm's willingness to work closely with the school. The result is a win-win for everyone – school, students, community.

Featured in Landmarketing Issue 60

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What Others Say About Landmark Creations

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."

- Glenn Mastro, Watchung Hills Warriors Touchdown Club

"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."

- Heidi Sammon, Minnesota Twins

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events